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Since its launch over five years ago, the iPhone released by Apple has revolutionised the smartphone market. The original handset was released to much fanfare and managed to sell an impressive 6.1 million units in just over a year. Sales have continued to grow at a phenomenal rate to the latest point where a total of 37.04 million units were sold through to the first quarter of 2012.

The iPhone has been heavily adopted in the UK, research from Gartner confirmed that the iPhone was the best-selling smartphone in the UK in 2011. This ties in with recent research by Kantar Worldpanel who announced that the iPhone recorded a healthy market share of 28.5% of smartphone usage between January 2011 and January 2012, second only to Android with 36.9%.

In the UK there are six mobile networks to choose between that offer iPhone handsets and iPhone tariffs - o2, Vodafone, T-Mobile, Orange, 3 and Tesco Mobile. Most of these providers stock the latest three generations of the handsets, iPhone 3GS, iPhone 4 as well as the latest model - the iPhone 4S.

There are a host of varying iPhone tariffs available that differ on minutes, texts, data allowance and contract length. Contracts are available on either 12, 18 or 24 month basis, while call and text bundles can be customised from a minimum of 100 calls or text per month to unlimited.

Like calls and text bundles, data allowance on iPhone tariffs vary from 100mb to 2gb per month but be prepared to pay extra for a larger data allowance.

With the release of the iPhone 4S, the prices for iPhone tariffs with the older models has dropped dramatically. Therefore some bargains are available on various UK mobile providers.


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Mobile Broadband gives you internet access, without wires, over the air. You do not need a telephone line, or to be in a Wi-Fi area to get mobile broadband - using only a USB Modem with your Laptop or PC you can have access to fast broadband.